Whether or not you’re using Speakeasy Authority Marketing’s Virtual Closing System, the insight provided by Richard Jacobs on today’s podcast can help you obtain more clients, and ensure that they’re comfortable while you’re at it.
Video conferences seem to be the latest new trend—maybe not by choice, but by necessity amid the ongoing coronavirus pandemic. This means your consultations don’t have to stop…they just need to be video-based rather than in person.
But what if your potential clients aren’t comfortable being on video? And what if that discomfort is just enough to prevent them from agreeing to a consultation with you, which means it’s just enough to prevent them from hiring you?
Many attorneys who are currently using the Virtual Closing System are saying just this: many potential—and even current—clients don’t want to go on video. Maybe they’re shy, maybe they’re wearing pajamas, or maybe they’re driving in the car.
Regardless, there’s a simple solution: let them know they don’t have to appear on the video. Let them know that you (the attorney) will be the only one presenting and diagramming their case…all they need to do is watch and ask questions or comments when necessary, which means all they need to do is turn on the audio.
After putting Jacobs’ advice to practice, not a single attorney using the Virtual Closing System has said that a client wasn’t on board with this plan.
To learn more about the Virtual Closing System, visit https://www.speakeasymarketinginc.com/ or call Richard Jacobs at 888-225-8594.
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About Richard Jacobs
My name is Richard Jacobs, and I've discovered quite a bit about the plight of solo practitioners and small, 2-5 attorney firms like yours these past 12 years.
I've come to understand the unique challenges in marketing ethically and effectively that attorneys face because I have:
- Helped over 180 attorneys author their own practice area book and become the 'implied expert' in their practice area
- Helped hundreds of attorneys successfully navigate Google's search algorithm changes, growing their websites from 2 potential clients calling a month to 4+ calls per DAY for some clients.
- Interviewed and promoted over 507 attorneys nationwide, in practice areas such as:
- DUI / DWI
- Family Law
- Criminal Defense
- Bankruptcy
- Auto Accidents
- Social Security Disability
- Slip & Falls (Premises Liability)
- Real Estate
- Estate Planning / Probate
- Wage and Hour Claims
- Expungements / Post Conviction Relief
Before you decide to invest in your marketing, it makes sense to first request your complimentary, custom, no obligation video website review.
Richard is the author of 6 books published on Amazon, Kindle and Audible.com
- Lawyer's Guide To (Virtual) Initial Consults And E-Signed Retainers
- 12 Powerful Principles of Prosperous Law Firms
- Secrets of Attorney Marketing Law School Dares Not Teach - 1st, 2nd Edition and 3rd Edition
- "But I Only Had 2 Beers!": Truth Talk from over 25 DUI Lawyers
- Ultimate Guide to Local Business Marketing (Ultimate Series) (co-author)
- The Attorney Authority Reboot: (How, in 6 months, Attorney Geller added $74k in new clients, and boosted his AVVO rating to 10.0, using one simple strategy)
Richard is available for speaking engagements on direct marketing for attorneys and has recently spoken at the following legal conferences:
- PILMMA (Personal Injury Lawyers Marketing & Management Association)
- Las Vegas DUI Summit – Private event for DUI attorneys
- New York Boutique Lawyers Association
- Perry Marshall & Associates Marketing Academy (Marina Del Rey, CA)
- National Association of Criminal Defense Lawyers (NACDL)